Video is the future of content marketing: an overview


Let’s cast our minds back to a mere ten years ago. Are you there yet? The first iPhone has just celebrated its first anniversary and the first iPad was non-existent for another three years. You were probably still carrying around that heavy laptop, and your point-and-shoot camera lay in your bag alongside your notebook, calculator, portable CD player, and who knows how you navigated your way around town without the Google Maps app.

Now let’s leap forward to now. 2018. Desktops and laptops are slowly (or maybe quickly?) phasing out, — at least for consumers who don’t have a professional need for them — technology costs are at an all-time low and online content faces no boundaries.

I originally wrote this piece on Medium, please read the full article here.